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About

Where Hype Ends and ROI Begins

Every week, another vendor promises AI will "transform your business." Every quarter, another pilot stalls before reaching production. I started Measured AI because I got tired of watching the gap widen between what AI could deliver and what it actually delivers for most organizations.

Here's the uncomfortable truth: over 85% of companies have adopted AI in some form. Fewer than 10% have scaled it to meaningful ROI. The rest are stuck in what I call the Prototype Plateau—running pilots that impress in demos but die in deployment.

I've spent years at the intersection of strategy and operations, studying what separates the companies capturing real value from the majority still experimenting. The answer isn't better models or bigger budgets. It's organizational design, workflow redesign, and disciplined execution—the unsexy work that vendors don't want to talk about.

What I Do

I translate enterprise AI research into frameworks you can actually use.

I read the McKinsey reports, the Gartner surveys, the MIT studies, and the SEC filings so you don't have to. Then I extract what matters: what high performers do differently, why most implementations fail, and what you can do about it starting Monday morning.

This isn't a news channel chasing the latest model release. It's not a coding tutorial for engineers. It's the missing middle—the strategic and operational guidance that business leaders need to move AI from experiment to enterprise value.

Who This Is For

You're in the right place if:

  • You're a Director, VP, or senior manager responsible for making AI "work" at your company
  • Your CEO is demanding an "AI strategy" but your pilots aren't translating to results
  • You're skeptical of vendor hype but worried about falling behind
  • You read McKinsey and HBR but find them too abstract to implement
  • You need to make the business case for AI investment—with real numbers

You're probably not in the right place if:

  • You want to learn how to build ML models from scratch
  • You're looking for the "AI tool of the week"
  • You believe AI should run autonomously without human oversight

The Promise

Every piece of content follows a simple arc: anchor in data, diagnose the gap, reveal what works, make it actionable.

No hype. No hand-waving. No "it depends" without telling you what it depends on.

If you're ready to stop experimenting and start executing, subscribe below. I publish new frameworks and research every week.

Ready to Go Deeper?

→ Download the Command Center Blueprint—my framework for building the human oversight layer every AI system needs. [Free]

→ Explore the AI Implementation Checklist—12 questions to answer before you build anything. [Free]

→ Browse Frameworks for templates, playbooks, and guides.